The Vehicles and Drivers Licensing Center at Ajman Police achieves growth results in customer happiness and digital transformation during the year 2022 AD
Colonel Sultan Khalifa bin Hareb Al
Muhairi, Head of the Vehicles and
Drivers Licensing Services Center at
Ajman Police, revealed that the center
achieved positive growth results in
customer happiness and digital
transformation during the year 2022
AD, as the percentage of using smart
channels reached 75% in the center,
with an increase of 26% compared to
last year. This is within the framework
of achieving the Emirates Government
Services Strategy 2021-2025,
implementing the promises of the UAE
government for future services, and
implementing the digital customer
policy and digital government service.
The Director of the Vehicles and
Drivers Licensing Department stated
that the center provided services to
12,561 customers during the year 2022,
of which 250,216 were transactions
through digital channels. The strategic
interior of enhancing customer
happiness with the services provided
and the customer happiness strategy of
the Ajman Police General Command
Colonel Sultan Khalifa stressed the
keenness of Ajman Police to redouble
efforts to make customers happy in
providing a distinguished service
experience for customers through
designing and launching services that
are commensurate with the visions and
needs of customers, and the diversity in
service delivery channels. The
leadership also implements a policy of
motivating positive customers by
involving them in designing and
developing Proactive services and
improving their own experience, which
contributed to the launch of a number
of packages according to the
classification of customers.
For his part, Captain Ali Mohammed
Rashid Al Nuaimi, Head of the
Vehicles Licensing Department and
Supervisor of Customer Happiness at
the Center, added that the Center takes
into account all leadership standards in
providing services by achieving time
targets through implementing various
pioneering initiatives for customers and
employees such as the 5/5 initiative
and the happy and positive
environment initiative.
He pointed out that the center was able
to achieve an average of 1:24 minutes
in the service delivery time index, a
decrease of 7% from the previous year,
and it also achieved an average of 0.54
seconds in the waiting time index, a
decrease of 53% from the previous
year, and focused on the importance of
enhancing the quality of life and
improving all operations. Which would
facilitate the access of services to
customers and the community, which
contributed to raising the customer
happiness index to 98%, and achieving
97% in employee happiness.
In a related aspect, Colonel Sultan
Khalifa Al Muhairi affirmed that the
leadership seeks to enhance the role of
partnership and achieve excellence in
providing services, as the vehicle
inspection and registration centers
achieved outstanding results in the time
of service provision, as the average
time for providing the vehicle
inspection service reached 10 minutes,
which contributed to raising the rate of
Customer happiness reached 98.6%,
indicating that the leadership is keen to
develop services in cooperation with
partners by launching initiatives that
improve customer experience by
finding smart and advanced services
that exceed customers' expectations.
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